Remember those old school days in MLM, when you worked on getting people into a house and do a home meeting? Ya know, the living room, with chairs setup, white board in front, and the Guru telling everyone they are going to be Rich?
Ah, the glory days…. Oh wait, those were not the glory days. Building a mlm business that way flat out sucked!
How do we communicate now? We plug into the billion+ people, hanging out, all over the social media websites. You may be thinking that Facebook does not have that many people, but when you add up all the other social media sites, it’s over a billion. That is one Big Ole, opportunity meeting for you and I, huh? I mean, we can really build a huge mlm downline with all those people, right?
If your not sold on the idea that Social Media Marketing is the right tool you should be focusing on, let me give you 3 little known secrets that may get you to see the light.
Social Media Marketing Secret #1. A Huge Audience
The old days in the living room, you could pack in about 10 people, at the most. With social media sites, there is potential to buy facebook likes comments tap into a target market of hundreds of millions. Since we are in network marketing, our target market is going to be other network marketing people. Why? Because they are all struggling to figure out how to build there business. You as the new leader get to come in and help them succeed online.
Finding that target market is simply doing a search. Find the search box on the social media website. Then search for other network marketing companies. When you see a list of people, start to friend them, and setup a follow list.Get a profile together of other people who are interested in network marketing. Your high school friends are not the type of people you want in your profile. They are not interested in what you have to offer, and will only get in your way.
Social Media Marketing Secret #2. Low Cost Marketing
When I say low cost, I mean low cost, FREE. Yes you can market on social media websites for free. The only thing you give up is your time. Why spend all this money on buying ads when you can just go directly to the target audience you want.
But since its free, it does not mean you can go wild and just spam your opportunity links all over the place. That is not marketing, that is pushy sales guy trying to get his foot in the door of your house. Marketing is creating value for other people. Social Media Marketing is about helping others who are new to the Internet, and want to be a success. Give them what they want and then present your opportunity later in your email auto-responders.
Social Media Marketing Secret #3. Understanding What the Market Wants Very Fast.
Social Media Marketing is about finding problems others have, and giving them the solution. What is so amazing about social media sites is you can see what the market is asking for very fast. Just hang around long enough, and you will see other people post there problems. Each day your target market is telling you this. “Here are my problems and I need them fixed”. Example would be someone is trying to setup a blog and cant figure out how. You get to jump in and show them how to set that up. If you get there before another marketer, you have a new prospect. You just led them with value, and are on your way to greatness.